Dare to Email

The step-by-step guide to launch + grow your email list (and yes, FINALLY start sending emails!)

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"This is the course I have looked for when I first signed up with ConvertKit! I have been fumbling through it for months and the messiness has been giving me anxiety! I’m so stoked to finally get things together and get the full value of ConvertKit!" - Naomi | livefablife.com

You've heard you need an email list again and again.
Well, my friend, it's time to make it happen.

If the idea of building a list of thousands seems like a far-off goal, you are NOT alone. Most bloggers & business owners think building a huge email list is only for marketing pros - I know I did!

But that just isn't true.

Setting up your list in the right way, with the right tools, and building a content strategy (just like you would for your blog) can get your list growing in no time. (Yes - even into the thousands!)

Dare to Email is your step-by-step strategy for launching your email list and finally seeing it seriously grow.



If you know you need an email list but have no clue what to send your subscribers, this course is for YOU.

Just like you, I started at ZERO - and I'm now sending email to over 20k subscribers every single week.

But because I was learning as I went, I made a lot of mistakes. Getting everything set up so growth was AUTOMATED took a long time.

Once I finally figured out what tactics were worth my time and actually made a difference in getting those opt-ins, my list started to TAKE OFF.

After barely hitting 2,000 subscribers in the first year of building my list, I gained 7,000 new subscribers in 2015 and 10,000 new subscribers in 2016.

Building my email list has been vital to the growth of my blog and online business over the past two years. It's allowed me to build a connection with my audience, learn exactly what they need, and create products that earn income every single day JUST through email.

The good news is - the things I did to speed up my list growth, you can do them too. And they aren't sales-y, spammy strategies because you know I am NOT into stuff like that.

Here's what's in the course

Tech tutorials cover ConvertKit and MailChimp and embedding forms on WordPress and SquareSpace.


You'll learn . . .

1 | How to choose an email platform (ConvertKit vs MailChimp) and set up the tech stuff (with video tutorials)

2 | What to send your list so they actually open and read your emails

3 | How to design opt-ins that draw in lots of new subscribers instead of being ignored

4 | How to write simple email sequences to help keep people on your list

5 | How to create content upgrades (what to create for your audience + tech tutorials for setting everything up)

6 | And how to promote your list and content on social media to get even more subscribers

You'll receive . . .

6 course modules walking you through everything step-by-step

Access to the private Dare to Email Facebook group for 24/7 support

Plus a 14-page workbook to help you work through the course

You'll also receive bonus tech tutorials for

Email basics in ConvertKit + MailChimp

Tagging subscribers in ConvertKit + MailChimp

Designing worksheets + content upgrades in Pages for Mac + Canva

Creating opt-ins in LeadPages

Setting up automated email sequences in ConvertKit + MailChimp

"Your course was amazing! And all the suggestions you gave REALLY changed up my conversions so fast! It has been impressive! Thank you so much!!!" - Fabiana | fabipaolini.com


This course is for you if . . .

  • You're starting from zero - no list, no subscribers, no idea how to get started
  • You've started a list but haven't really figured out what to do with it yet
  • You have a list and a few subscribers, but things aren't growing the way you'd hoped
  • You have a list and a few subscribers, but you have no clue what you're supposed to send them

Get started now!

Your Instructor

Sarah Morgan
Sarah Morgan

Sarah is an Emmy Award-winning digital strategist who’s been blogging and building websites since age 13. Over 20 years later, she’s built a career around helping bloggers and other small business owners kick ass online. In 2012 she escaped a corporate web design job to run away with the circus (literally!) and strike out on her own. Sarah strives to help her students and readers build an online presence that fuels their passion for what they do without overwhelm getting in the way.

Frequently Asked Questions

When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course + our private Facebook group for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 14 days and we will give you a full refund.

Questions?? Feel free to email us anytime at hello@xosarah.com